Comments on: Having a “Great” Team and Building a “Great” Product http://blog.memberhub.com/having-a-great-team-and-building-a-great-product/ Helping churches, non-profits and member-driven organizations to centralize communication and get their members organized. Sat, 04 Feb 2012 19:54:37 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: scuba products http://blog.memberhub.com/having-a-great-team-and-building-a-great-product/comment-page-1/#comment-2563 scuba products Thu, 24 Feb 2011 17:26:46 +0000 http://blog.memberhub.com/?p=915#comment-2563 This is the proper blog for anyone who needs to seek out out about this topic. You realize so much its almost onerous to argue with you (not that I actually would need…HaHa). You undoubtedly put a brand new spin on a topic thats been written about for years. Great stuff, simply great! This is the proper blog for anyone who needs to seek out out about this topic. You realize so much its almost onerous to argue with you (not that I actually would need…HaHa). You undoubtedly put a brand new spin on a topic thats been written about for years. Great stuff, simply great!

]]> By: John W. Long http://blog.memberhub.com/having-a-great-team-and-building-a-great-product/comment-page-1/#comment-120 John W. Long Mon, 25 May 2009 17:30:47 +0000 http://blog.memberhub.com/?p=915#comment-120 The difference there is that CNN is such a recognizable brand. And while it doesn't need to be as prominent as on a site like MemberHub, an about us section is an important way to introduce yourself to people who know nothing about you. That said, I think the MemberHub about us page could be improved. The difference there is that CNN is such a recognizable brand. And while it doesn't need to be as prominent as on a site like MemberHub, an about us section is an important way to introduce yourself to people who know nothing about you. That said, I think the MemberHub about us page could be improved.

]]> By: Matt Harrell http://blog.memberhub.com/having-a-great-team-and-building-a-great-product/comment-page-1/#comment-118 Matt Harrell Wed, 20 May 2009 02:14:59 +0000 http://blog.memberhub.com/?p=915#comment-118 Yea, About Us's can be boring and rigid. Usually people feel like a marketing person wrote it. This is the great thing about company blogs. You have the opportunity to really be yourself, if you want. We want to do that. We want folks to know who we are :). That in itself should be valuable. Just like you go to a local restaurant because you know the owners...and they know your name too! Yea, About Us's can be boring and rigid. Usually people feel like a marketing person wrote it. This is the great thing about company blogs. You have the opportunity to really be yourself, if you want. We want to do that. We want folks to know who we are :). That in itself should be valuable. Just like you go to a local restaurant because you know the owners…and they know your name too!

]]> By: Bradford Shimp http://blog.memberhub.com/having-a-great-team-and-building-a-great-product/comment-page-1/#comment-117 Bradford Shimp Tue, 19 May 2009 21:19:37 +0000 http://blog.memberhub.com/?p=915#comment-117 Interesting point. About Us sections are probably not utilized to full possibility. However, I think telling a customer about yourself and company can be a great marketing tool if it is part of a larger story. That story needs to be about the customer, of course, but how can you connect your story to the customer's needs, wants, etc. Nobody wants to read a boring or self-aggrandizing bio. However, people do want to connect and get to know other people. I think it is great to be personal, to throw open the doors, so to speak. Be interesting and be yourself, and your customers will enjoy learning your story. Just be sure to let them know how it helps them in the end - ie. in MemberHub's instance, your understanding of church life and needs. Interesting point. About Us sections are probably not utilized to full possibility. However, I think telling a customer about yourself and company can be a great marketing tool if it is part of a larger story. That story needs to be about the customer, of course, but how can you connect your story to the customer's needs, wants, etc.

Nobody wants to read a boring or self-aggrandizing bio. However, people do want to connect and get to know other people. I think it is great to be personal, to throw open the doors, so to speak. Be interesting and be yourself, and your customers will enjoy learning your story. Just be sure to let them know how it helps them in the end – ie. in MemberHub's instance, your understanding of church life and needs.

]]> By: siannopollo http://blog.memberhub.com/having-a-great-team-and-building-a-great-product/comment-page-1/#comment-114 siannopollo Mon, 18 May 2009 18:05:47 +0000 http://blog.memberhub.com/?p=915#comment-114 I agree that getting to know the author(s) of a blog is something that encourages users to keep coming back. But when I go to something like <a href="http://cnn.com" target="_blank">http://cnn.com</a> and they have an about us section, I find that utterly pointless. I already know what CNN does, and anything they put in their about us page (<a href="http://cnn.com/about)" target="_blank">http://cnn.com/about)</a> is pointless at best and propaganda at worst. I agree that getting to know the author(s) of a blog is something that encourages users to keep coming back. But when I go to something like http://cnn.com and they have an about us section, I find that utterly pointless. I already know what CNN does, and anything they put in their about us page (http://cnn.com/about) is pointless at best and propaganda at worst.

]]> By: Adam Williams http://blog.memberhub.com/having-a-great-team-and-building-a-great-product/comment-page-1/#comment-113 Adam Williams Mon, 18 May 2009 17:55:39 +0000 http://blog.memberhub.com/?p=915#comment-113 I don't believe the mediums can be compared to such a degree. When I'm at a 45 minute talk, I can live with the written bio that made me attend. Too much time telling me about your dog isn't necessary, though I don't believe offensive, either. When I frequent a blog, I expect that over time I will come to know the author, whether directly or indirectly. It builds trust, and helps the reader to understand better over time from where the author is coming. I don't believe the mediums can be compared to such a degree.

When I'm at a 45 minute talk, I can live with the written bio that made me attend. Too much time telling me about your dog isn't necessary, though I don't believe offensive, either. When I frequent a blog, I expect that over time I will come to know the author, whether directly or indirectly. It builds trust, and helps the reader to understand better over time from where the author is coming.

]]> By: MattH http://blog.memberhub.com/having-a-great-team-and-building-a-great-product/comment-page-1/#comment-112 MattH Mon, 18 May 2009 17:47:21 +0000 http://blog.memberhub.com/?p=915#comment-112 Thanks Ben. That\\'s certainly is what I\\'m trying to accomplish here. Looking forward to giving you a real handshake and smile sometime soon. Thanks Ben. That\\'s certainly is what I\\'m trying to accomplish here. Looking forward to giving you a real handshake and smile sometime soon.

]]> By: Ben Cotten http://blog.memberhub.com/having-a-great-team-and-building-a-great-product/comment-page-1/#comment-111 Ben Cotten Mon, 18 May 2009 17:07:32 +0000 http://blog.memberhub.com/?p=915#comment-111 I disagree. I think it's important to the average post-modern consumer to have some sense of who they are buying from. People tend to approach large, impersonal corporations with a heavy load of skepticism. The idea of having some (no matter how small) sense of connection with a real human being behind the business is reassuring and helps break down the barriers of cynicism that most people in our culture have learned in recent years. I also think that this kind of post on a company site is the equivalent of an offline "handshake and a smile". Both go a long way, I think. I disagree. I think it's important to the average post-modern consumer to have some sense of who they are buying from. People tend to approach large, impersonal corporations with a heavy load of skepticism. The idea of having some (no matter how small) sense of connection with a real human being behind the business is reassuring and helps break down the barriers of cynicism that most people in our culture have learned in recent years.

I also think that this kind of post on a company site is the equivalent of an offline "handshake and a smile". Both go a long way, I think.

]]> By: siannopollo http://blog.memberhub.com/having-a-great-team-and-building-a-great-product/comment-page-1/#comment-110 siannopollo Mon, 18 May 2009 15:27:57 +0000 http://blog.memberhub.com/?p=915#comment-110 I've been wondering about this whole 'About Us' kick that most websites are on. After learning that a major faux pas when giving a presentation is to take time out from delivering the content of the presentation and telling a little bit about yourself, it seems that websites taking space on their site to give some information about themselves goes along the same vein. Maybe since you guys are doing this on the blog it will be OK. I just figure that if anyone actually cares to find out who is behind a website, they will do some digging and find out for themselves. I've been wondering about this whole 'About Us' kick that most websites are on. After learning that a major faux pas when giving a presentation is to take time out from delivering the content of the presentation and telling a little bit about yourself, it seems that websites taking space on their site to give some information about themselves goes along the same vein.

Maybe since you guys are doing this on the blog it will be OK. I just figure that if anyone actually cares to find out who is behind a website, they will do some digging and find out for themselves.

]]>